Analytics

Home » Marketing Solutions » Analytics

Data-driven performance

The most successful marketing campaigns are driven by data and analytics.

Track, measure and report on your campaign’s effectiveness in one place using our coordinated response dashboard. Get real-time analytics for every marketing channel and touchpoint quickly and easily. The tool tracks and records all activity and interactions from your online and postal mail outreach, providing valuable insights into your marketing initiatives.

Demonstrate campaign performance and ROI

Reduce promotional costs

Anticipate and plan for incoming revenue

Prepare for follow-up, knowing what prospects have responded to

Refine future campaigns

Customizable views & multichannel reports

Customizable views allow you to track and report on the metrics that matter most to you at the lead, customer and campaign levels. You’ll be able to turn these on-demand performance analytics into action and adjust tactics on the fly. Measuring and knowing how to repeat success has never been easier.